Event Marketing

Events are one of the best marketing tools to engage with leads, clients, advocators and industry figureheads. And, done correctly, can be lucrative for attracting new business opportunities.

At BEE Relevant, we can guide you through the set up of an event, mapping out journeys for attendees, sponsors or exhibitors alike. We know how to excite audiences and get them to convert on the day - we just need to understand how we can use this expertise to help you.

Event Marketing Services

Aligning event objectives with a clear engaging strategy

We help match together your event objectives with creative strategies, using integrated campaigns and reaching net new and known audiences.

Creating originative
user journeys

Identifying business critical, engaging and fun content streams that delights the user experience of attending, exhibiting or sponsoring at your event. We will craft carefully considered user journeys for each audience, along with the 'what next' after the event.

Implementing your event marketing strategy

Whether its just support on the sidelines, an extra pair of hands or someone to manage your entire event marketing strategy - we can help! Covering CRM, paid ads, email, general communications, media and PR we can support you bring to life your event strategy.

Dashboards & follow up

To meet your objectives, we will strategise with you your event follow up. Whether that's a white paper, roundtable event or sales sequences to derive hots leads for your sales team. Dashboards will be used to monitor and track progress made, so you can decide how successful your event truly was.

Event marketing support

Skies are the limit when it comes to creativity and event marketing. Whatever your budget, we will work with you to achieve your event goals, whether that's bums on seats or sponsorship deals that are too hot to handle.

We have a wealth of experience working with events agencies to create meaningful conferences, awards ceremonies, exhibitions, seminars and webinars galore! Get in touch today to find out more

Start planning your event marketing strategy

I achieved more in an afternoon with Becca than I did in months with a previous supplier

Becca's experience as a marketer paired with her extensive knowledge of HubSpot's functionality makes for the perfect combo. Whether it's building dashboards to tell a story across the business or implementing workflows or refreshing emails Becca, delivers keeping the customer's experience as a priority as well as meeting the business needs.I achieved more in an afternoon with Becca than I did in months with a previous supplier. Would always recommend BEE Relevant Marketing.